ProCook Appoints Former Hobbs Chief Executive to Board

Kitchenware brand ProCook, has strategically strengthened its leadership team with the appointment of Meg Lustman, the former chief executive of Hobbs, as non-executive director and chair of the remuneration committee. This pivotal move is set to harness Lustman’s extensive retail expertise, propelling ProCook’s continued growth and success
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Alice Weil

Features Editor at The Executive Magazine

ProCook, a leading kitchenware brand, has announced the appointment of Meg Lustman as its new non-executive director and chair of the remuneration committee. Lustman succeeds Luke Kingsnorth, who is stepping down to concentrate on other professional responsibilities. Kingsnorth will officially leave the Gloucester-headquartered company on June 25, with Lustman assuming her new roles on the same date. Additionally, she will join ProCook’s nomination committee and the audit and risk committee.

With over 35 years of retail experience, Lustman has an extensive background in the industry. She previously served as the chief executive of the British fashion brand Hobbs and held senior positions at renowned UK retailers, including John Lewis, Warehouse, and Aurora/Mosaic Fashions. Lustman is currently a non-executive director at N Brown Group, where she chairs the remuneration committee and serves as interim chair of the nominations and governance committee. She also holds leadership roles at Glasgow Caledonian University and St Luke’s Hospice (Harrow and Brent).

Greg Hodder, Chair of ProCook, commented, “We are delighted to welcome Meg to the ProCook board. Her vast retail experience and leadership in growing some of the UK’s best-known retailers will be invaluable as we continue to build on our performance momentum. I also want to extend my gratitude to Luke for his high-quality contributions to the board since our IPO.”

In April, ProCook reported a total revenue of £13.2 million for the 12 weeks ending March 31, 2024, reflecting a 4.8% year-on-year increase. The company’s retail revenue growth was driven by the opening of two new stores and the upsize relocation of a third store, partially offset by the closure of three smaller garden center stores and the cookery school.

The board projects that for the financial year 2024, the full-year underlying profit before tax will be between £0.5 million and £1.0 million, slightly exceeding market expectations.

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