Rachel Swift’s return to Virgin Media O2 marks a significant shift in the telecom giant’s branding strategy. With a stellar track record at some of the UK’s most prominent brands, including Tesco Mobile, John Lewis, and Marks & Spencer, Swift is poised to elevate Virgin Media O2’s brand presence to new heights
Virgin Media O2 Welcomes Rachel Swift as New Brand and Advertising Director Read More »
Zuzanna Gierlinska, a distinguished leader in digital marketing, has taken on a pivotal role as CCO at MiQ, bringing with her a wealth of experience from industry giants like Google and GroupM Nexus
MiQ Welcomes Zuzanna Gierlinska as CCO: A Strategic Appointment for Future Growth Read More »
The sports industry, despite its global influence, still struggles with a glaring gender pay gap. Florence Rolland, a top negotiation consultant, is empowering female athletes to secure the fair compensation they deserve
Levelling the Playing Field: Strategies to Address the Gender Pay Gap in Sports Read More »
Strategic alliances offer crucial growth opportunities, yet a surprising trend sees companies with shared worldviews drafting incomplete contracts, risking significant legal exposure. The Executive Magazine investigates findings from the study “Cognitive Similarity and Contract Incompleteness in Strategic Alliances,” revealing why some firms take these risks and challenging conventional business wisdom
Cognitive Bias in Business: The Hidden Risks of Strategic Alliances Read More »
Amid the rapidly evolving B2B landscape, staying ahead of buyer behaviour is crucial for success. The Executive Magazine delves into a special report by Dentsu, revealing the critical trends shaping today’s B2B market. From the growing importance of brand trust to the impact of personalised experiences, these insights offer a comprehensive guide for businesses looking to refine their strategies and secure a competitive edge
Key Strategies To Unlocking the Secrets of B2B Success Read More »
ScottishPower is entering a new phase of leadership with Charles Langan appointed as Chief Financial Officer and Nicola Connelly as Chief Executive of SP Energy Networks. Their deep expertise promises to steer the company through a £12 billion investment journey and fortify its position as a leader in the energy sector
ScottishPower Elevates Leadership with Strategic Appointments Read More »
Elevating the concept of employee benefits to new heights, utc.travel has unveiled a transformative AI-powered tool designed to revolutionise the way vacations are planned. This cutting-edge technology simplifies the often-daunting task of travel booking, offering a streamlined and personalised experience that promises to alleviate stress and enhance employee well-being
Revolutionising Employee Wellbeing with AI-Enhanced Travel Benefits Read More »
The call for diversity and inclusion in the workplace has never been more urgent. As businesses strive to harness the power of diverse perspectives, the challenge remains to turn progress into genuine change. This article delves into the essential strategies for fostering a truly inclusive environment where innovation and excellence can flourish
Building a Diverse and Inclusive Workplace: Strategies for Success Read More »
Dyson is redefining beauty with its latest innovations: the Dyson Chitosan™ formulations and Airwrap i.d.™ multi-styler. Merging advanced ingredients with cutting-edge technology, these new products promise to elevate hair care and styling while upholding Dyson’s commitment to sustainability and performance
Dyson Unveils Revolutionary Beauty Innovations with new products Read More »
Corporate leadership stands on the edge of a profound transformation. With artificial intelligence advancing rapidly, the prospect of AI taking on executive roles is shifting from fantasy to imminent reality. This evolution promises to reshape boardrooms, challenging traditional leadership norms and redefining the future role of human executives
AI Executives: Transforming Leadership in the Digital Era Read More »
