For many ultra-high-net-worth individuals, home is no longer just one place. In 2026, owning multiple properties across cities and countries has become increasingly common. According to the Sotheby’s 2026 Luxury Outlook Report, only about half of wealthy buyers globally purchased a primary residence last year. Most were investing in second homes, vacation properties, or additional residences to diversify their portfolios, lifestyle options, and long-term wealth plans.

It is clear where the appeal of multiple properties stems from, wealthy families are looking for locations that offer security, stability, and lifestyle perks, while also considering taxes, investment potential, and access to top schools and healthcare. A home in a global city can provide proximity to business and culture, while a coastal or mountain estate offers privacy, relaxation, and a break from the everyday.

Where Wealth is Choosing to Live

Some regions are particularly popular. Florida, for example, continues to attract buyers with its favorable tax policies, sunny weather, and international connections. Miami has evolved from a vacation hotspot into a serious financial and cultural centre, with luxury real estate drawing both domestic and international investors. Private banks, family offices, and trusted advisers play a big role in helping buyers navigate these markets and make smart decisions.

Dubai remains a magnet for wealthy buyers seeking luxury, infrastructure, and tax efficiency. Waterfront estates, branded residences, and high-end apartments are in high demand, not only from regional buyers but also from investors in Europe and Asia. The city’s growing cultural scene, world-class amenities, and secure environment make it a top choice for second homes and investment properties alike.

In Europe, countries like Portugal, Italy, and Greece continue to appeal to international buyers. These destinations combine tax incentives with lifestyle benefits, from Lisbon’s historic charm to the Amalfi Coast’s scenic luxury villas and the Greek islands’ sun-drenched retreats. Buyers are drawn not just to the views and climate but also to the stability and long-term value these markets provide.

Asia and Oceania are also seeing strong interest. Japan’s luxury property market is attracting international buyers looking for city apartments and resort homes, while Australia and New Zealand appeal to those seeking privacy, lifestyle quality, and long-term investment security.

The Benefits of Multiple Homes

From an investment perspective, owning more than one property offers more than just choice, it provides diversification across regions, currencies, and markets. A property in a financial hub can protect against regional economic changes, while a resort home can offer both lifestyle enjoyment and potential rental income.

It also offers lifestyle flexibility, as families can move between properties to follow the seasons, school calendars, or work commitments. They can enjoy city life and culture in one location, and nature, privacy, and leisure in another. Multi-property ownership allows families to structure their lives around comfort, convenience, and opportunity.

Privacy and security are other key considerations. Many wealthy buyers want to keep ownership discreet, protecting family life and avoiding unnecessary attention. Private acquisitions, often managed through family offices and specialist brokers, allow buyers to control visibility and access to their homes.

Leveraging Professional Expertise

Buying and managing multiple properties is rarely simple. Family offices, private banks, and specialist advisers are central to making the process smooth. They coordinate legal checks, tax planning, property management, and negotiations, ensuring every purchase fits with both lifestyle goals and financial strategy.

For buyers with homes across continents, professional guidance is essential. Different countries have different rules, taxes, and regulations. Expert advisers help navigate these complexities, ensuring compliance while optimising financial outcomes. Multi-property ownership today is about building a coordinated lifestyle and investment portfolio, as much as it is about buying a house.

The 2026 Luxury Outlook Report shows that this approach is driving innovation in luxury real estate services. Brokers now offer end-to-end solutions, from acquisition and management to lifestyle support and concierge services. Buyers are looking for more than a property, they are looking for a complete experience that allows them to enjoy and manage multiple homes with ease.

Trends Shaping Multi-Property Ownership

Several trends are shaping multi-property ownership this year. Sustainability and smart technology are high priorities, with buyers seeking energy-efficient, tech-ready homes that are ready to move into. Move-in-ready properties reduce renovation work, allowing families to enjoy their new home immediately.

Global mobility is another factor. Wealthy buyers are increasingly interested in regions offering political stability, safety, and lifestyle opportunities. Florida, Dubai, Japan, and the Caribbean are leading the way, providing the combination of investment potential and lifestyle appeal that ultra-high-net-worth individuals seek.

Professional networks are more important than ever. Many buyers rely on a trusted circle of advisers of lawyers, brokers, family offices, and private banks to manage multiple homes. These experts help coordinate maintenance, financial management, and even concierge services, ensuring each property contributes to both lifestyle satisfaction and long-term wealth.

Home Is a Network

In 2026, owning multiple properties is a central part of how wealthy individuals live, invest, and plan for the future. Multi-property ownership provides freedom, flexibility, and security. It allows families to enjoy life where conditions are best, whether that’s for work, school, leisure, or travel.

For buyers, the challenge isn’t finding the right homes but managing them effectively. Family offices and specialist advisers provide the oversight and expertise needed to make these investments work, ensuring that each property supports lifestyle, business, and wealth goals.

Ultimately, the modern concept of home is more fluid than ever. It is a network of residences that together create opportunity, comfort, and long-term value. Multi-property living allows ultra-high-net-worth families to balance professional obligations, personal enjoyment, and financial planning, all while building a legacy across multiple regions and generations.