Author name: Gavin Swartzman

In this exclusive contribution for The Executive Magazine, Gavin Swartzman, President of Christie’s International Real Estate, examines how artificial intelligence is transforming the property industry. Drawing upon insights from Columbia professor Josh Panknin and Lantern CEO Jim Olson, Swartzman presents three guiding principles that will help real estate brokers harness AI’s power to enhance their value propositions whilst maintaining the human relationships that remain central to successful luxury property transactions