The world’s largest independent hotel brand has once again raised the standard for luxury travel. Preferred Hotels & Resorts’ 2025 Live Like a Legend collection unveils six rarefied experiences designed to transcend the traditional five-star stay. Each one, drawn from the brand’s prestigious Legend Collection, offers privileged access to moments few will ever encounter.
According to the Luxury Travel Report 2025 by Preferred Hotels & Resorts, the definition of luxury is evolving, shifting from material indulgence to legacy experiences that endure far beyond the journey itself. Sixty-one percent of respondents now regard “once-in-a-lifetime” moments as the true benchmark of luxury, while more than 80 percent recognise insider access as the key to unforgettable travel. The Live Like a Legend series answers that call directly, curating six distinct pathways into the extraordinary.
Milan Fashion’s Inner Circle
At Armani Hotel Milano, the allure of La Moda Italiana takes centre stage with an invitation that only a select few will ever receive. Across three nights during the 2026 Milan Fashion Week, guests are hosted in the exquisite Armani Presidential Suite, but the true privilege lies beyond its doors. Front-row seats to the Giorgio Armani show precede a private atelier fitting, where master tailors craft two bespoke garments in the purest expression of Italian couture.
Cultural immersion continues with a private tour of Armani/Silos, spa treatments between engagements, and an in-suite dinner prepared by Executive Chef Francesco Mascheroni. Evenings conclude with signature cocktails at Armani/Bamboo Bar, and is an experience that runs across select 2026 dates.
Life Uninterrupted on Moskito Island
In the British Virgin Islands, the Branson Beach Estate redefines seclusion. Here, guests command an entire 125-acre island, Sir Richard Branson’s private sanctuary, for four nights. Accommodating up to 22 guests, the estate unfolds as its own self-contained world, with infinity pools, tennis courts, and a devoted team orchestrating every detail.
Days drift between paddleboarding, snorkelling, and sailing over turquoise waters, punctuated by personalised menus crafted by a private chef. A helicopter flight reveals sweeping views of the surrounding archipelago before landing on Necker Island, where guests encounter giant tortoises, lemurs, and flamingos before dining in total privacy. Available through December 2026, it is escapism perfected.
Wyoming Wilderness
Set across 30,000 acres of untouched wilderness in Saratoga, Wyoming, the Brush Creek Luxury Ranch Collection blends frontier authenticity with refined indulgence. This four-night winter escape places guests within a private Homestead Cabin, surrounded by stillness, starlight, and snow.
Culinary pursuits include wine tastings, cooking classes, and a farm and distillery immersion, while outdoor adventures span horseback riding, horsemanship lessons, and bespoke hat fittings. Private mountain slopes invite downhill skiing, and snowmobile trails carve through the untamed beauty of Medicine Bow National Forest. The experience, which is available from January through March 2026, accommodates up to four guests.
Two Worlds of Thai Indulgence
At Andara Resort & Villas, luxury adapts to the traveller. The Chandara Estate welcomes 14 guests for three nights of panoramic seclusion, complete with a private yacht cruise to Phang Nga Bay and James Bond Island, an elephant sanctuary visit, and a poolside Thai barbecue under the stars.
Alternatively, couples may retreat to a private pool villa for four nights of intimate discovery. Highlights include a yacht journey to the Phi Phi islands, a guided tour of Phuket’s vibrant night markets, and a Thai cooking class with an in-villa chef. Each evening concludes with Roederer Cristal Champagne at turndown. Both experiences are distinct in scale, equal in splendour, and are available through December 2026.
Houston’s Courtside Prestige and Skyline Views
At The Post Oak Hotel at Uptown Houston, athletic spectacle meets architectural grandeur. The two-night itinerary pairs four premium seats at a Houston Rockets game, complete with Lexus Lounge access and private transport, with residence in the Ambassador Suite and exclusive entry to Suite 32, a penthouse featuring a basketball court, theatre, and panoramic skyline views.
A sommelier-led dinner in The Cellar, spa treatments, daily breakfast, and helicopter transfers complete the composition. Running through April 2026, it’s a fusion of sport, style, and sophistication.
New Orleans: Inside Mardi Gras
For those seeking the soul of New Orleans without the chaos, The Windsor Court’s 2026 Mardi Gras experience is unmatched and singular, with only one package available. Four guests will occupy the James J. Coleman Presidential Suite for five nights, with police-escorted passage through the city’s famed festivities.
The itinerary includes participation in the Krewe of Orpheus parade, a coveted Friday lunch at Galatoire’s, and parade-view dinners with grandstand seating at Herbsaint or Desi Vega’s Steakhouse. Privileged access extends to private tours of The National WWII Museum, M.S. Rau Antiques, and the New Orleans Museum of Art after hours. Days close with live jazz at Preservation Hall, which makes a fitting finale to a celebration defined by rarity and refinement.