Swedish audio technology specialist Dirac has appointed Helene Warme as Chief Financial Officer, bringing market-specific expertise to guide the company through its accelerated growth trajectory. The appointment, positions the Uppsala-based firm to capitalise on robust demand across its core automotive and home audio segments.
Her decade-long experience leading finance teams across technology and automotive sectors provides the strategic foundation needed as the organisation scales operations globally. The transition follows the retirement of predecessor Klas Ã…ström, whose tenure supported the company’s evolution into a profitable enterprise whilst maintaining substantial research and development investment.
Strategic Financial Leadership
The new Chief Financial Officer brings proven experience from Epidemic Sound, where she served as Vice President of Corporate Finance during the music platform’s global scaling phase. Her role encompassed driving growth initiatives across European and American markets, providing direct insight into subscription-based business models that mirror aspects of the organisation’s commercial strategy.
Her automotive sector experience proves particularly relevant given the company’s remarkable performance in this segment. Previous positions at Volvo Cars included extensive treasury and financial strategy responsibilities, with an extended assignment in China representing one of the firm’s most significant markets. This international perspective becomes increasingly valuable as the company expands its presence across diverse geographical regions.
Recent financial results demonstrate the organisation’s successful transition to profitability whilst maintaining growth momentum. Net sales achieved a compound annual growth rate of 27% between 2019 and 2024, driven primarily by automotive adoption which increased 62% in 2023 and 32% in 2024. The home audio consumer market contributed additional momentum with 25% year-over-year growth throughout 2024.
The company achieved positive EBIT for the first time in 2024, reaching SEK 13.2 million, marking a significant milestone in its commercial development. This financial performance underpins the organisation’s ability to invest in continued innovation whilst building sustainable operational foundations.
Preparing for the Next Growth Phase
Warme’s appointment signals the company’s preparation for its next growth phase, with operational excellence and international expansion forming key priorities. Her experience across subscription platforms, automotive manufacturing, and technology scaling provides comprehensive preparation for the challenges associated with rapid market expansion.
The organisation’s current momentum across multiple sectors creates opportunities for cross-industry innovation whilst building resilience through market diversification. This strategic approach reduces dependency on individual segments whilst leveraging technological advances across broader applications.
The carefully managed leadership transition ensures continuity of strategic direction whilst introducing fresh perspectives on financial management. The outgoing Chief Financial Officer’s contributions established robust financial foundations that support the company’s current profitability and growth trajectory.