Elizabeth Jenkins-Smalley, Author at The Executive Magazine

Navigating the Cyber Storm: A Regional Analysis of UK’s Cyber Vulnerability

IT & Cyber Security / Elizabeth Jenkins-Smalley

From London to Wales, a pressing question resonates in boardrooms: Is your region next in line for a cyber assault? This analysis peels back the layers of regional cyber vulnerability, offering a clear insight into the emerging cyber risks. Amid the surge of digits and data, where does your enterprise stand in the face of this unseen menace?

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Glowing Ventures: PoB Hotels Unveils Holistic Wellness Journey

Travel / Elizabeth Jenkins-Smalley

In a resplendent meld of luxury hospitality and holistic wellness, PoB Hotels is set to kindle a new era of rejuvenating getaways with its latest collaboration. Teaming up with the wellness maestro, Madeleine Shaw, creator of The Glow Space, this venture promises indulgent treatments and nourishing gourmet experiences

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How remote working is damaging women’s career prospects

Women In Business / Elizabeth Jenkins-Smalley

In the modern era, the traditional office walls have dissolved, giving way to digital workspaces that promise flexibility and a healthier work-life balance. As we navigate through this virtual shift, the spotlight is glaringly cast on an unexpected narrative – the gendered implications of remote work. While it’s touted as a gateway to equitable opportunities, for many women, the digital realm seems to echo the biases of the physical workspace

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Public Sector Operations Held Back By Manual Processes and Legacy Systems

Public Sector & Politics / Elizabeth Jenkins-Smalley

In an era propelled by digital innovation, a significant portion of public sector operations remains anchored to traditional, manual processes—a reality that not only hampers efficiency but also stifles the potential for transformative growth. Today, a revealing report by Advanced unveils that over half of the public sector’s finance and spend management echelons are embroiled in manual budgeting processes.

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How AI is Reshaping the B2B CMO Landscape

Business / Elizabeth Jenkins-Smalley

In an era where data reigns supreme, B2B CMOs find themselves at the epicentre of a digital revolution. EssenceMediacom’s latest insights unveil the mounting pressures and the transformative potential of AI in the marketing realm

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Bankers bonus cap to be scrapped in the UK

Business / Elizabeth Jenkins-Smalley

The scrapping of the bankers’ bonus cap in the UK marks a spirited move towards global competitiveness. This bold step accentuates the nation’s resolve to attract global talent, promising a new dawn of economic dynamism in the post-Brexit era

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Exploring the Future of Marketing with AI-Powered Copywriting

Artificial Intelligence / Elizabeth Jenkins-Smalley

In the digital marketing world, AI-powered copywriting is making waves. It’s blending machine learning with human creativity to help brands talk to audiences in new, effective ways. As we step into this exciting era, we’re looking at what this tech means for marketers, from saving time to telling authentic stories.

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Unlocking Untapped Potential: John Lewis’s Empowering Recruitment Initiative

Business / Elizabeth Jenkins-Smalley

John Lewis embarks on a journey aimed at integrating young care leavers into the workforce. This initiative, championed by the outgoing chair Dame Sharon White, not only reveals the untapped potential residing in this overlooked segment of society but also sets a compelling precedent for other recruiters

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Merkle Spearheads Global Composable Commerce Accelerator for Salesforce Commerce Cloud, in Collaboration with Contentful and Magnolia

Business / Elizabeth Jenkins-Smalley

In a pioneering move, Merkle, the esteemed data-driven customer experience management firm, has launched a global accelerator for Salesforce Commerce Cloud, charting a swift course for brands towards a modern, composable, API-first architecture. Teaming up with Contentful and Magnolia, this initiative not only extends the capacities of Salesforce Commerce Cloud but also paves the way for seamless integration with other prime enterprise content management systems.

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Poor Management Drives a Third of UK Employees to Resign

Business / Elizabeth Jenkins-Smalley

In a striking revelation, a third of UK’s workforce has waved goodbye to their jobs, driven away by the ghost of poor management haunting the nation’s workplaces. The spotlight now shines harshly on the 82% of ‘accidental managers’, stepping into roles without the armour of formal training, leaving a trail of disenchanted employees in their wake

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Author name: Elizabeth Jenkins-Smalley